Filipinos save with purpose, and those purposes shift as they move through life. This is the heart of Metrobank’s latest nationwide survey, which paints a dynamic picture of the evolving Filipino saver—from hopeful young adults to practical parents and forward-looking planners.
The October survey shows that motivations for saving change with age, lifestyle, and location. Younger Filipinos are focused on security and personal needs, working adults aim for home ownership and travel, while middle-aged savers prioritize retirement and their children’s future.
Across generations, the motivation to save remains rooted in a familiar truth: saving brings peace of mind. The age-old reminder to mag-ipon still holds weight, even as goals evolve in a fast-changing world.
Of the more than 1,200 respondents asked “Para saan ang ipon mo?”, 21 percent said they save primarily for emergencies or future needs—echoing BSP’s finding that four out of five Filipino savers set aside money for unexpected events. Meanwhile, 16 percent aim to buy or improve a home, and 14 percent save for leisure activities like travel, concerts, or hobbies.
Location also plays a role. In Metro Manila, financial stability leads at 23 percent, followed by home-related expenses at 19 percent and leisure at 17 percent. Outside the capital, however, education rises to the top: 20 percent save for tuition or school expenses, viewing education as a key to better opportunities.
Savings goals shift even further when broken down by age. Among young adults aged 18 to 24, financial security tops the list, followed by purchases like gadgets or clothes (21 percent) and education (18 percent). One in four young Filipinos outside Metro Manila save specifically for schooling.
Working adults aged 25 to 44 focus on home ownership and stability—each with 23 percent—while 18 percent prioritize travel. Middle-aged Filipinos aged 45 to 64 look ahead to retirement, their children’s future, and meaningful leisure. Nearly one in four save for retirement, 20 percent for their children’s education, and 14 percent for travel or personal enjoyment.
To support Filipinos at every life stage, Metrobank is making saving simpler and more rewarding through the Metrobank eSavings Account, a fully digital deposit account ideal for first-time savers. With a minimum balance of PHP 2,000, clients get access to AXA life insurance coverage of up to PHP 1 million (including terminal illness coverage), up to four InstaPay rebates monthly, and Online Time Deposit placement with interest rates of up to 4.5 percent per annum.
Opening an eSavings account takes only a few steps: download the Metrobank App, tap ‘Open an Account,’ agree to the terms, input basic details, scan a valid ID, and take a selfie for verification. An initial deposit of P2,000 within seven days completes the setup, with the account fully verified within one to two days.
With Metrobank eSavings, Filipinos can build better saving habits, move closer to their goals, and access future-ready financial solutions—from credit cards to home loans and investment products.