Honda Philippines, Inc. opened the throttle on 2026 with a high-energy celebration of community and achievement as thousands of riders from across Luzon gathered for the Honda Riders Convention – Luzon Leg. More than a festive meet-up, the event marked a defining moment for the country’s leading motorcycle manufacturer, underscoring a historic sales performance fueled by the loyalty of its riders.
The convention doubled as a thanksgiving and a milestone announcement. Honda Philippines closed 2025 with its strongest retail performance in company history, selling 114,772 motorcycle units in December alone. The year-end surge pushed total retail sales to 1,041,237 units and wholesale volume to 1,044,510 units, reinforcing Honda’s dominance in the fiercely competitive Philippine two-wheel market.
“This historic performance highlights your continued trust by always choosing Honda,” said Takeshi Kobayashi, President of Honda Philippines, Inc. “We are deeply thankful to our loyal Honda Riders.”
The gathering also became the launchpad for the refreshed New CLICK 125, introduced as a Game Changer Upgrade. Sporting sharper styling, enhanced features, and dependable everyday performance, the new model reflects Honda’s evolving understanding of the modern rider. Today’s motorcycles are not merely modes of transport — they are extensions of personality, confidence, and lifestyle, especially in fast-paced urban environments.
Designed around a youthful and lifestyle-driven theme, the Luzon leg delivered a full day of immersive activities. Riders tested new models on dedicated tracks, explored detailed product showcases, and joined interactive brand experiences. Skills competitions, motorshow displays, e-sports activities, and on-ground activations kept the energy high while reinforcing Honda’s core message: The Joy of Owning a Honda.
The spotlight also shone on the Honda Riders Club, whose continued engagement and advocacy have played a vital role in the brand’s sustained success. From daily commuters navigating city traffic to rural workers relying on motorcycles for livelihood and weekend riders chasing open roads, the record-breaking sales figures reflected a broad base of trust across rider segments nationwide.
As evening fell, the celebration shifted into concert mode with a live performance by Sponge Cola, amplifying the sense of camaraderie and shared pride. The excitement peaked during the grand raffle, where two lucky attendees took home Honda’s electric vehicle, the EM1e:, signaling the brand’s forward-looking commitment to sustainable mobility.
With momentum firmly on its side, Honda Philippines heads into 2026 energized by both performance and partnership. The Luzon Riders Convention served not only as a celebration of milestones achieved, but as a declaration of intent — to continue delivering motorcycles that combine innovation, reliability, and everyday value.
For Honda and its riders, the journey ahead is not just about reaching destinations. It is about riding forward together.