
As Filipino families prepare for another season of reunions, feasts, and long conversations around the table, Hanabishi is leaning into what it knows best: making everyday moments at home simpler, warmer, and more meaningful.
This Christmas, the brand celebrates Paskong Praktikal by unveiling a new lineup of kitchen appliances designed to take the stress out of cooking and turn holiday preparations into moments worth savoring.
“At Hanabishi, we believe the heart of every Paskong Pinoy lives in the kitchen,” said Cherish Ong-Chua, vice president for finance and marketing of Hanabishi Appliances. “This is where Noche Buena dishes are prepared, stories are shared, and memories are made. Our newest appliances are built to make cooking easier, so families can spend less time worrying and more time being together.”

The brand’s latest air fryers reflect the growing demand for healthier, hassle-free cooking. The Hanabishi Aeromate 6D Glass Air Fryer HAFRYER60GLDIG brings both function and visual appeal with its six-liter food-grade tempered glass pot, allowing users to keep an eye on their dishes without lifting the lid.
Powered by 1200 watts, it features a large digital panel, eight preset cooking functions, adjustable temperatures from 40°C to 200°C, and includes a rack and silicone pad. It retails for ₱5,485, making it a practical upgrade for holiday kitchens.
For bigger households or hosts who love entertaining, the Hanabishi Digital Dual Air Fryer 10.5L HDAIRFRY105SS offers generous space without sacrificing style. Its dual 5.25-liter chambers let users cook two dishes at once, while its 2400-watt power, rapid air technology, and ten digital cooking programs make frying, baking, grilling, and roasting faster and more efficient. Non-stick and dishwasher-safe, it is priced at ₱7,360.

Beyond air frying, Hanabishi continues to position itself as a reliable partner for everyday meal preparation. Its new appliances are tailored for busy parents, home cooks, and anyone who enjoys experimenting in the kitchen.
The Hanabishi 18-in-1 Electric Pressure Cooker HDIGPC-18IN1 combines versatility and safety in a five-liter, 1000-watt multi-cooker that can serve five to six people. With 18 cooking functions, Trigonal Technology for even heat distribution, 13 safety guards, and a delay-start feature, it delivers convenience without compromise. It is available for ₱5,265.
Those looking for a quieter, energy-saving kitchen essential can turn to the Hanabishi ZenHeat Inverter Microwave Oven HMO20MDBLKINV. Priced at ₱4,315, this 700-watt microwave offers a spacious 20-liter capacity, five power levels, and inverter technology that ensures even heating while keeping energy use low. Its clean black or white finish makes it a subtle yet stylish countertop addition.

For pizza lovers, Hanabishi is offering something closer to a holiday indulgence. The Hanabishi Pizza Oven Toaster 12L HPZOT12INCH, priced at ₱6,305, is designed for crisp crusts and evenly cooked toppings.
With a 12-liter capacity, 1600 watts of power, temperature settings from 100°C to 350°C, a pizza stone, wire rack, tray handle, 30-minute timer, and auto shutoff, it turns homemade pizza nights into a festive family ritual.
Hanabishi’s holiday lineup also extends to baking and brewing, two activities that often bring families together during Christmas. The Hanabishi Professional Stand Mixer Master Series 5L is aimed at both seasoned bakers and beginners, featuring 12 speed settings, a constant speed system, a SUS304 stainless steel bowl, and 1000 watts of power.
With overheat protection, a detachable splash shield, and complete attachments including a whisk, beater, and dough hook, it retails for ₱6,275.
Coffee and tea enthusiasts, meanwhile, may appreciate the Hanabishi Digital Goose Neck Kettle 1L. Priced at ₱2,455, this sleek 1000-watt kettle offers precise temperature control, a keep-warm function, and an eight-millimeter goose neck spout for a controlled, elegant pour. Its LCD display, 360-degree rotation, and minimalist white finish make it as stylish as it is functional.
“This season, Hanabishi is proud to make every moment in the kitchen more enjoyable and meaningful,” Ong-Chua added. “We believe the best gifts are the ones that help create lasting memories.”
Hanabishi’s new Paskong Praktikal appliances are now available nationwide and online at myhanabishi.com, offering Filipinos thoughtful, practical gift options that go beyond the holidays and into everyday life.