Watsons brings the energy with EXTRA-mazing launch at SM Mall of Asia

A vibrant promotional image featuring the Watsons logo and text announcing the 'Shop Now for EXTRA-mazing Surprises' campaign. The design includes colorful graphics, a smiling ball, and details about winning Viu subscription codes and Watsons Club points.

Watsons brought the hype to a whole new level last June 24 with the launch of its Shop Now for EXTRA-mazing Surprises campaign at its SM Mall of Asia store. Far from an ordinary shopping day, the event exploded with excitement—live music, exclusive promos, celebrity appearances, and surprise giveaways that kept fans on their toes from start to finish.

Headlining the launch were rising OPM stars 1st.One and Amiel Sol, who turned the store into a full-on party zone. Guests, influencers, and loyal Watsons Club members were treated to an immersive brand experience that included product showcases, beauty and wellness finds, and exclusive sneak peeks of what’s coming next.

“This event goes beyond big discounts or buzzy performances,” said Joweeh Liao, Watsons’ Director for Health Business Unit, Finance, Property, and Store Development. “It’s about creating a whole new level of experience—one that rewards, surprises, and connects with our customers in meaningful ways. At Watsons, we don’t just want to sell products. We want to deliver EXTRA in every way.”

A group of young male performers dancing on stage during the Watsons Shop Now for EXTRA-mazing Surprises campaign event at SM Mall of Asia, with colorful branding in the background.

Big surprises, even bigger rewards
To keep the excitement rolling, Watsons unveiled two major promos designed especially for its Watsons Club members:

💥 1 Million Watsons Club Points Giveaway
From now until August 20, shoppers who spend at least P1,000 in a single receipt can join Watsons’ biggest-ever e-raffle—where a total of 1 million Club points are up for grabs.

🎬 Viu binge and win
With every P1,000 purchase that includes select health and beauty items, members earn a raffle entry for a chance to win a year-long Viu subscription. Shopping online? Even better—spend P1,500 and get a 1-month Viu subscription instantly.

A woman in a pink top stands in front of a vibrant promotional display for Watsons' 'Shop Now for EXTRA-mazing Surprises' campaign at SM Mall of Asia, featuring colorful product showcases and event branding.

“These are more than just rewards—they’re Watsons’ way of saying thank you and making every trip to our stores feel like a celebration,” Liao added.

More than just shopping
But Watsons didn’t stop at the confetti and perks. The event highlighted the brand’s deeper commitment to empowering Filipinos to look good, feel great, and do good. With over 1,100 stores nationwide, Watsons continues to make health and wellness more accessible—through fast services like Express Delivery and Click & Collect, a wide array of trusted products, and meaningful programs that promote sustainability and community care.

A group of seven individuals, dressed in colorful outfits, are smiling and posing in front of a promotional backdrop at a Watsons event, with the text 'SURPRIZES' visible in the background.

“Our customers deserve more than good deals. They deserve moments that are fun, fulfilling, and unforgettable,” said Liao. “So if you haven’t signed up as a Watsons Club member yet, now’s the perfect time.”

For the latest promos and updates, follow @WatsonsPH on Instagram, Facebook, and TikTok—or download the Watsons App to start shopping your way to EXTRA-mazing rewards.

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