
UnionBank is putting the spotlight on homegrown entrepreneurs as it partners once again with Retail Lab for Soirée 2025, one of Metro Manila’s most exciting holiday shopping events. This year, the bank is bringing the full strength of its UB Negosyante platform—its flagship suite of SME solutions—to show how NextGen banking can fuel the future of Filipino businesses.
Happening on December 13–14 at The Fifth at Rockwell, the Holiday Soirée brings together hundreds of local brands, creators, and growing enterprises. UnionBank aims to elevate the experience for both entrepreneurs and shoppers by powering the event with seamless digital payment solutions and showcasing its newest tools designed for business growth.
“Filipino entrepreneurs are the heart of our economy,” said Dino Velasco, UnionBank’s Head of Institutional Segment Marketing. “Through UB Negosyante, our mission is to be the NextGen bank for SMEs—building tools that help businesses thrive, and making it easier for consumers to discover and support local brands.”

Guests will enjoy the ease of QRPH-enabled payments at the event entrance for smoother, quicker access. As a bonus, the first 300 UnionBank debit and credit cardholders, as well as UB Online users, will receive free admission—unlocking a more rewarding shopping experience.
UnionBank will also highlight key offerings under UB Negosyante, including the UnionBank BizStarter Account, which lowers barriers for new businesses with an initial deposit of just Php 5,000; the UB Negosyante App, a digital platform that helps entrepreneurs manage funds, disburse payments, and generate QRPH codes for convenient collections; and Business Line, a revolving credit facility offering up to Php 10 million for business expansion, cash flow needs, or strategic investments.
Velasco emphasized that Soirée is not just a shopping event—it is a celebration of Filipino creativity, resilience, and community. “UB Negosyante is about building an ecosystem that supports entrepreneurs and connects them with customers who believe in shopping local.”
With UnionBank’s digital tools and the power of UB Negosyante, Soirée 2025 becomes more than a marketplace—it becomes a launchpad for growth. SMEs gain freedom to scale, streamline operations, and seize opportunities, while shoppers get to experience the richness of homegrown talent.
For more information on UnionBank’s SME initiatives, visit the UnionBank website or follow its official social media channels. Deposits are insured by PDIC up to ₱1,000,000 per depositor. For concerns, contact (+632) 8841-8600. Union Bank of the Philippines is regulated by the Bangko Sentral ng Pilipinas.