Family-entertainment chain Timezone Philippines is ramping up its year-end strategy as December looms large for its financials. According to president and general manager Raffy Prats Jr., the month typically accounts for around 20 % of the company’s annual bottom line.
Prats pointed out that the “peak period” for the business falls between December 15 and 24, and a “super-peak” stretch arrives from December 25 to January 3 — when children are on holiday and family outings surge.
The company, which has weathered pandemic shutdowns, natural-disaster-related mall closures and branch renovations (including at its flagship location), acknowledges this year remains a consolidation phase. Foot traffic and revenue growth remain under pressure, Prats said.
Still, he expressed optimism about the future, signalling that 2026 is poised for “double-digit” growth — with the current year being used to refresh and renovate outlets and prepare the business for the next growth phase.
With the holiday season poised to generate outsized demand, Timezone is moving early to capture family spending, reinforce its presence and convert increased foot traffic into stronger full-year performance. (PNA)