Reality TV milestone: Kapamilya and Kapuso stars unite for ‘PBB Celebrity Collab’

(Photos from ABS CBN Facebook page)

The highly anticipated new Pinoy Big Brother (PBB) season kicked off on Sunday, March 9, 2025, marking a groundbreaking moment in Philippine television history.

This season, dubbed PBB Celebrity Collab Edition, features a historical fusion of celebrities from two of the country’s biggest rival networks—ABS-CBN’s Kapamilya stars and GMA Network’s Kapuso talents.

The season premiere aired live from the PBB House at exactly 6:15 p.m., introducing an exciting roster of celebrity housemates who will be sharing a home for the next several weeks.

The launch event opened with a dynamic performance by Asia’s Limitless Star Julie Anne San Jose and multi-talented singer-actor Darren Espanto, who delivered a stirring rendition of the PBB theme song.

Shortly after, the show’s hosts were revealed, blending familiar PBB personalities with fresh faces from GMA Network. Returning hosts Bianca Gonzalez, Robi Domingo, and Melai Cantiveros were joined by former PBB Kumunity Season 10 housemate Alexa Ilacad.

Meanwhile, Kapuso stars Gabbi Garcia and Mavy Legaspi stepped in as co-hosts, further underscoring the collaboration between the two major networks.

Regular PBB hosts Kim Chiu and Enchong Dee were absent from the opening night, leaving fans eager for their eventual participation.

Meet the housemates: Kapuso vs. Kapamilya
This edition of PBB boasts a lineup of ten celebrities from each network, bringing together a mix of seasoned artists and rising stars.

Representing ABS-CBN:

  • AC Bonifacio
  • Esnyr Ranollo
  • Brent Manalo
  • Klarisse De Guzman
  • River Joseph
  • Ralph De Guzman
  • Kira Balinger

As part of their preparation, the contestants stayed in a hotel before entering the PBB House. In a pre-recorded segment, they were shown gathering with their fellow housemates before stepping into their new home for the season.

A surprise celebrity guest
Adding an unexpected twist to the night, social media sensation and actress Ivana Alawi was introduced as a celebrity guest housemate.

In true PBB fashion, she was immediately assigned a secret mission: to convince her fellow contestants that she was an official competitor in the game. How long she can maintain the act remains to be seen, but the plot is already thickening inside Kuya’s house.

What’s next in the competition?
With only 15 housemates revealed on opening night, fans can expect more celebrity entrants in the coming days. As with past seasons, contestants will face intense challenges to test their resilience, adaptability, and teamwork.

This season’s format fuels excitement over how Kapuso and Kapamilya stars will interact and symbolizes a new era of collaboration in Philippine entertainment. Will rivalries turn into friendships? Will network loyalty play a role in alliances? One thing is sure—viewers are in for a thrilling ride inside the PBB House.

Stay tuned as more twists, tasks, and dramatic moments unfold in this historic Pinoy Big Brother Celebrity Collab Edition season.

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