Maya is strengthening its mission to uplift Overseas Filipinos as the country’s leading all-in-one fintech platform brought practical financial tools and guidance to the OFW community in Hong Kong, helping them turn hard-earned income into long-term financial confidence.
During the Financial Literacy and Digital Adoption Program organized by FintechAlliance.PH, in coordination with the Philippine Consulate General, Maya Head of Corporate Affairs Toff Rada underscored how digital banking can become an ally—not an added burden—for Filipinos abroad.
Speaking before OFWs, Rada shared how Maya’s digital savings, responsible credit tools, and financial fitness programs are designed to help workers protect their earnings and build toward long-term stability.
For the thousands of Filipinos working across Hong Kong’s diverse industries, every remittance carries hopes and plans for the future. Yet financial planning often takes a backseat to daily responsibilities.
The session, held alongside the Hong Kong FinTech Festival 2025, equipped participants with actionable knowledge on saving digitally, managing remittances, avoiding scams, and forming healthy financial habits—core pillars of Maya’s Financial Fitness (FinFit) Program.
“We want our kababayans in Hong Kong to feel that banking and payments are not an extra task—it’s a partner in their journey,” Rada said. “By offering high-engagement banking, smarter savings tools, and responsible credit, we’re helping OFWs transform today’s hard work into tomorrow’s confidence.”
With over 200,000 Filipinos recorded in Hong Kong’s 2021 Population Census, Maya’s commitment to financial empowerment reaches a vital segment of the global Filipino workforce. Through FinFit, the platform aims to ensure that OFWs can manage what they earn, safeguard what they’ve built, and map out a secure path forward.
Maya continues to extend financial education and digital adoption efforts across teachers, MSMEs, youth, and the broader Overseas Filipino community—advancing its vision of making financial empowerment measurable, inclusive, and sustainable for every Filipino, wherever they may be.