Manulife Philippines recently launched a special video series featuring brand ambassador Erwan Heussaff, a Filipino restaurateur and cultural storyteller.
The video, now available on Manulife Philippines’ social media and YouTube, shows Heussaff preparing kinilaw, a raw tuna dish with tangy sauce and roasted vegetables, for a simple lunch with his wife, Anne Curtis. The recipe uses quality, heart-healthy Filipino ingredients that promote longer, healthier lives.
“We know from research that heart disease and diabetes are among our most feared critical illnesses in the Philippines, and these are heavily lifestyle-influenced diseases,” shared Heussaff. “It’s my ambition to show Filipinos that we can take practical steps to improve our health and reduce the chance of suffering from these diseases. This video series partnership with Manulife, which shows how simple things such as cooking with whole foods and choosing local ingredients, is a great way to get this message out there.”
A 2024 study conducted by Manulife Philippines showed that many Filipinos still find it challenging to adopt and maintain a “healthy lifestyle.” Most respondents cited barriers such as healthy food being too expensive, less appetizing, or taking too much time to prepare, despite diet and nutrition being among their top priorities.
“Through this collaboration with Erwan, we hope to inspire more Filipinos to see healthy meals as more than just nourishment. Cooking these meals is also a simple yet meaningful way to care for yourself and those you hold dear,” said Rahul Hora, Manulife Philippines president and chief executive officer.
“Living a healthier lifestyle starts by taking small yet proactive steps, and through conscious efforts to watch one’s diet and nutrition, Filipinos can stay on top of their health and wellness goals. At Manulife, we are committed to doing our share of helping and empowering Filipinos to make smarter health decisions – one meal, one plan at a time,” Hora added.
Manulife Philippines is set to release more videos with the Heussaff family to encourage Filipinos to prioritize their health and wellness.
Visit manulife.com.ph or follow its official social media channels. (MARY SY)