Halloween night took an unexpected turn as McDonald’s Ride-Thru became the go-to pit stop not only for hungry riders, but for creatures that looked like they stepped straight out of local folklore.
In a playful twist that blended humor, spookiness, and inclusivity, McDonald’s rolled out a series of TikTok videos showing its Ride-Thru welcoming every kind of craving — whether mortal or mythical. A vampire coasted in on a skateboard casually asking for extra ketchup. A trio of arguing duwendes squeezed tight on a sidecar tried to settle who would pick up the bill. Then, in the moment that sent viewers reeling, a White Lady floated in on a hoverboard as if she took a detour from Balete Drive. Turns out, even ghosts refuse to face hunger unprepared.
Viewers quickly turned the stunt viral. Social media lit up with sightings, reactions, and jokes, with one fan declaring, “Hallowinner ka, McDo!” Thousands praised the trick-and-treat twist for being clever, spooky, and all in good fun — turning the Ride-Thru into the unlikely star of Halloween.
McDonald’s Marketing Director Ashley Santillan-Delgado said the campaign was a natural extension of the brand’s identity. “We’ve always believed the Ride-Thru should be for everyone, no matter how they travel. Halloween was simply a fun way to show it. But this kind of inclusivity isn’t just for the season — it’s how we serve our customers every day.”
McDonald’s first reimagined its Drive-Thru years ago, transforming it into a Ride-Thru that embraced all wheels and rides — from bicycles and scooters to skateboards and even carabaos during the Kneeling Carabao Festival. This Halloween simply pushed the idea even further, welcoming riders from every realm, real or imagined.
No matter what you ride — or who you ride with — if hunger haunts you, McDonald’s Ride-Thru is always open.