McDonald’s Philippines has been named Employer of the Year at the prestigious People Management Association of the Philippines (PMAP) Awards, a recognition that celebrates organizations that set the benchmark in people-first leadership and business excellence.
Chosen unanimously from among the country’s top corporations, McDonald’s stood out for its commitment to cultivating a purpose-driven culture where employees are empowered to grow, thrive, and contribute meaningfully to the brand’s mission. The company was also awarded Exemplar Status for the National Capital Region, solidifying its reputation as one of the most progressive employers in the country.
McDonald’s Philippines President and CEO Kenneth Yang accepted the honor during the PMAP annual conference held in Cebu City. “This recognition fuels our commitment to our purpose—lighting the way to brighter opportunities for our people and the communities we serve,” Yang said. “Though I accepted the award onstage, the honor truly belongs to the close to one million Filipinos who have become part of the McFamily.”
Yang highlighted that McDonald’s Philippines has become more than just a quick-service restaurant chain—it is now a key contributor to the nation’s economic and social growth. “As the largest market in Southeast Asia and the 10th largest globally, our scale is both an achievement and a responsibility. Every new store we open means 80 to 100 new jobs created, more livelihoods supported, and stronger local economies.”
Founded by Chairman Dr. George T. Yang in 1981, McDonald’s Philippines has long championed ethical employment, maintaining a direct-hiring policy and rejecting contractualization—an uncommon practice in the fast-food industry. Today, with over 800 stores and a workforce of around 70,000, the company continues to uphold its people-first values. About 70 percent of its employees are working students who benefit from flexible schedules and world-class training designed to prepare them for success both inside and beyond McDonald’s.
Earlier this year, Dr. George T. Yang and Kenneth S. Yang secured a new 20-year license to operate McDonald’s in the Philippines, signaling global confidence in the Filipino leadership team’s stewardship. This milestone coincides with McDonald’s nationwide expansion drive, ensuring that more Filipinos can experience its signature service while generating new opportunities across provinces.
“Since opening our first store, we’ve stayed true to our mission of serving communities, creating jobs, and supporting nation-building,” Yang added. “We’ll continue to light up more Golden Arches—and with them, more opportunities—for generations to come.”
