Judy Ann Santos-Agoncillo
Bioten sets a new standard for youthful skin with the launch of Bioten Hyaluronic Gold, featuring renowned Filipina actress Judy Ann Santos-Agoncillo as the brand’s newest ambassador.
With the relaunch of the Hyaluronic Gold line, women everywhere are empowered to embrace their age with confidence, redefining what it means to look and feel their best at every stage of life.
Golden era
In 2024, Judy Ann proved she’s still on top of her game by earning her third Metro Manila Film Festival (MMFF) Best Actress win for the film Espantaho. She was previously recognized for Kasal, Kasali, Kasalo (2006) and again for Mindanao (2019).
The award-winning actress started her career at a young age. She began acting as a child in supporting roles until she earned her first leading role in the children’s television series Ula, Ang Batang Gubat. Embracing her evolution, Judy Ann reflects on her changing approach to her career, personal life, and self-care.
“I have been acting for nearly four decades now. At this point in my life, I feel I have to be more responsible about the roles I take on and the opportunities I explore,” she said. “I try to find a balance between being open to anything while also ensuring that these opportunities align with who I am today.”
Judy Ann also shared how Bioten Hyaluronic Gold fits into her journey, saying, “For me, self-care and confidence go hand in hand, and I feel like I have found my perfect partner in Bioten Hyaluronic Gold.” She added, “I know I can trust these products to target wrinkles and bring out my best skin yet.”
Ageless beauty
There’s a common belief that a woman is “past her prime” once she reaches a certain age. Bioten is challenging this idea with its Hyaluronic Gold skincare line, which combines 30 million hyaluronic capsules and Golden Proteins to combat visible signs of aging. With its enhanced anti-wrinkle power, the line reduces wrinkles, restores skin volume, and improves skin tone.
The Bioten Hyaluronic Gold line includes five anti-aging products, each designed to deeply hydrate, firm, and smooth skin. The Hyaluronic Gold Day Cream (P999) with SPF10 protects against UVA, VL, and IR UVB rays while reducing wrinkles, restoring firmness, and evening out skin tone. The Hyaluronic Gold Night Cream (P999) repairs and rejuvenates the skin overnight, while the Hyaluronic Gold Eye Cream (P999) targets fine lines, dark circles, and puffiness for a brighter, more refreshed look.
The Hyaluronic Gold Pearl Serum (P1,099) uses Smart Pearl Technology to quickly absorb, smooth wrinkles and fine lines, and reduce blackheads. The Hyaluronic Gold Ampoules (P1,199), also with Pearl Technology, improve skin texture in just 7 days. The 7-day treatment contains 5% Antiwrinkle Hyaluronic Acid to deeply moisturize, reduce wrinkle depth, and restore skin firmness and elasticity.
The Bioten Hyaluronic Gold line also includes a cleansing gel (P389), micellar water (P389), tissue mask (P129), and eye patches (P99), offering a complete skincare routine to keep skin looking and feeling youthful.
A new era
Bioten Hyaluronic Gold is getting a formula makeover. The new anti-aging line will include gold proteins and 5 types of hyaluronic acid, such as High Molecular Weight HA, Cross-Linked HA, and Very Low Molecular Weight HA.
The updated Bioten Hyaluronic Gold aims to reduce wrinkles, restore lost volume, and improve dark spots, keeping skin youthful and vibrant. It will also have new packaging. The reformulated Bioten Hyaluronic Gold will be available in May.
The products work together to restore, protect, and rejuvenate skin, helping women achieve their best skin at any age. With Bioten Hyaluronic Gold, women can enjoy their own “golden era” of beauty.
You can find Bioten Hyaluronic Gold in Watsons, SM Beauty Stores, and online on Shopee, Lazada, and Tiktok Shop.
