Artificial intelligence is no longer a glimpse of the future—it has become an everyday tool reshaping how Filipinos work, collaborate, and innovate. Recognizing this shift, HP Philippines introduced a new generation of AI-powered devices and workplace solutions during HP Elevate 2026, showcasing an ecosystem designed to make work smarter, faster, and more secure for businesses of every size.
The annual technology showcase highlighted HP’s expanded AI portfolio, led by HP IQ, a new intelligent platform that connects AI PCs, printers, security, and IT management into one seamless workplace ecosystem. The company also introduced next-generation AI PCs, enterprise printing solutions, and enhanced cybersecurity innovations as part of its renewed commitment to helping organizations thrive in the AI era.
Turning AI into Real Business Value
While artificial intelligence adoption is accelerating across the Philippines, HP believes the next challenge lies in transforming AI investments into measurable business results.
Recent studies show that over 92% of Philippine organizations have already incorporated AI into some aspect of their operations, while 86% of Filipino knowledge workers now rely on AI in their daily work. Yet many companies are still exploring how to fully integrate the technology into everyday workflows.
“AI adoption in the Philippines is no longer about whether organizations should embrace it, but how quickly they can translate it into meaningful business outcomes,” said Ida Evina Ong-Co, Managing Director of HP Philippines.
She emphasized that HP aims to remove complexity from the AI journey by creating technologies that help employees focus on meaningful work instead of repetitive tasks.
“Our goal is to deliver simplified, connected AI experiences that empower organizations to adopt AI with confidence while enabling people to perform at their best,” Ong-Co said.
A Workplace That Thinks Smarter
Central to HP’s vision is HP IQ, an intelligent ecosystem that allows compatible HP AI PCs and workplace devices to work together more seamlessly.
The platform combines on-device AI, HP NearSense technology, and the HP Workforce Experience Platform (WXP) to simplify collaboration, automate routine processes, and provide IT teams with centralized visibility across devices.
For businesses embracing hybrid work, HP IQ promises fewer interruptions caused by setup issues, device switching, and technical bottlenecks—allowing employees to stay focused regardless of where they work.
HP also unveiled enhanced AI capabilities for the Workforce Experience Platform, giving IT administrators predictive insights that can detect potential device issues before they disrupt operations. The platform can automatically identify performance problems, recommend solutions, and help maintain healthier workplace systems.
New AI PCs for Every Kind of User
HP introduced an expanded lineup of AI-powered devices tailored for professionals, creators, engineers, and gamers.
Leading the commercial lineup are the new HP EliteBook X Flip G2i and HP EliteBook X G2i, premium business laptops powered by next-generation Intel® Core™ Ultra processors with AI engines capable of delivering up to 50 TOPS of neural processing performance. Designed as Copilot+ PCs, they combine enterprise-grade security, advanced collaboration tools, and AI acceleration for mobile professionals.
HP also introduced the EliteBoard G1a, an innovative desktop PC integrated directly into a sleek keyboard form factor. Powered by AMD Ryzen™ AI processors, the compact device delivers powerful AI performance while saving valuable desk space, supporting dual 4K displays and enterprise-grade protection through HP Wolf Security.
For creative professionals and power users, the HP OmniBook Ultra 14 offers AI-enhanced productivity in a lightweight package, combining intelligent performance with all-day mobility.
Meanwhile, gamers can look forward to the HyperX OMEN 15 Gaming Laptop, equipped with NVIDIA GeForce RTX 50 Series graphics and OMEN AI, which automatically optimizes hardware and game settings with a single click for smoother gameplay and maximum performance.
Creative professionals working with demanding applications such as 3D rendering, engineering simulations, and AI-assisted design can also benefit from the new HP ZBook X G2i Mobile Workstation, featuring Intel® Core™ Ultra 9 processors, optional NVIDIA RTX PRO™ Blackwell graphics, and up to 128GB of memory.
Reinventing the Modern Office Printer
Beyond PCs, HP reaffirmed that printing remains a vital part of business productivity.
The company showcased its latest LaserJet portfolio, including the LaserJet Pro 4112fdw, LaserJet Pro 4006dw, and LaserJet Enterprise MFP X53052dn. Built for modern workplaces, the printers offer faster document processing, secure connectivity, intuitive controls, and improved workflow integration to help businesses operate more efficiently.
Security Built for the AI Era
As organizations increasingly rely on AI-powered systems, HP is placing cybersecurity at the center of its strategy.
One of the event’s biggest announcements was HP TPM Guard, which HP describes as the world’s first business notebook protection against physical Trusted Platform Module (TPM) bus attacks. The technology strengthens BitLocker encryption by creating a secure encrypted connection between the processor and TPM, making it significantly harder for attackers to steal sensitive business data.
HP also expanded its HP Wolf Security platform, providing tighter integration between endpoint protection, enterprise IT systems, and the Workforce Experience Platform to improve visibility, reduce operational complexity, and strengthen cyber resilience.
Available Now in the Philippines
Several of HP’s newest AI-powered products are already available in the Philippine market:
- HP OmniBook Ultra 14 AI PC – starting at ₱129,990
- HyperX OMEN 15 Gaming Laptop – starting at ₱105,490
- HP LaserJet Pro 4112fdw Multifunction Printer – starting at ₱37,361
- HP ZBook X G2i Mobile Workstation – available with pricing based on configuration
- HP Z8 Fury G6i Workstation Desktop – now available; pricing to be announced
The HP EliteBook X G2i and EliteBoard G1a are expected to arrive in the Philippine market soon, with pricing and availability to be announced.
With HP Elevate 2026, the company made one message clear: artificial intelligence is no longer just about smarter software—it is about building an entire ecosystem where devices, security, printing, and workplace experiences work together to help people accomplish more with less complexity.