Honda Philippines, Inc. (HPI) turned up the excitement at the Makina Moto Expo 2025, held from April 4 to 6 at the SMX Convention Center in Manila. As one of the country’s premier motorcycle gatherings, the event drew in riders, enthusiasts, and industry leaders eager to experience the latest in two-wheeled innovation—and Honda certainly delivered.
Stealing the spotlight at the expo, Honda launched three performance-driven motorcycles and an all-new Electric Vehicle, showcasing the brand’s dedication to innovation, sustainability, and top-tier engineering.
Following the success of the EM1 e:, Honda introduces the CUV e:, its newest electric scooter designed for greener, smarter mobility. Powered by an E-Drive Side Brushless Motor with 5.5 kW of rear-wheel output (6 kW at 3500 rpm), it reaches speeds of up to 83 km/h and delivers 22 Nm of torque at 2300 rpm.
It boasts an estimated range of 77.3 km in standard mode—extended by 25% in ECON mode. Built with a lightweight underbone frame, the CUV e: features front hydraulic disc brakes, telescopic suspension, and a 5-inch TFT meter.
Removable Honda Mobile Power Pack Charger e: batteries (2 x 26.1 Ah) recharge fully in six hours. Key features include a Honda Smart Key, USB Type-C charging, LED lights, Combi Brake System (CBS), and three riding modes (Standard, Econ, Sport)—all for a suggested retail price of PHP 273,000.
Rugged yet refined, the ADV350 is built for riders who crave both city comfort and off-road adventure. Its 330cc 4-stroke, 4-valve, SOHC, Liquid-Cooled eSP+ engine delivers 21.5 kW at 7500 rpm and 31.8 Nm at 5250 rpm.
With a striking design and features like Honda RoadSync, Emergency Stop Signal (ESS), Honda Smart Key, and a 5-inch Full-Color TFT meter, the ADV350 offers tech-savvy comfort. A large 48L U-box with lighting and a seat stopper, a USB Type-C charger, adjustable windscreen, and 2-channel ABS make it ideal for all terrains. Fuel economy clocks in at 30.0 km/L, with an 11.7L tank for extended rides.
The all-new CB1000 Hornet
Designed for thrill-seekers, the CB1000 Hornet delivers raw power and sharp control. It’s equipped with a 1000cc DOHC, 4-stroke, 16-valve, 4-cylinder engine, producing 113 kW at 11,000 rpm and 105 Nm at 9,000 rpm. Its 6-speed manual transmission and wet, multi-plate clutch provide crisp performance.
The bike’s Diamond/Steel frame is paired with Showa 41mm SFF-BP USD forks, an Ohlins monoshock, and Pro-Link rear suspension, ensuring agility and control. A 5-inch customizable TFT display and Honda Ignition Security System (HISS) round out the package. Watch for its launch this April, with an SRP of P750,000.
Goldwing 50th anniversary edition
Capping off Honda’s showcase is the Goldwing 50th Anniversary Edition in stunning Eternal Gold—a celebration of power, comfort, and heritage. Powered by a massive 1,833cc Liquid-Cooled Flat-6 engine, it delivers 93 kW and 170 Nm of torque.
Luxury meets performance with a 7-speed DCT (plus reverse), double wishbone front suspension, Pro-Link rear suspension, and a 7-inch TFT screen. It also features Smart Key, Electronically-Controlled ABS, and a choice of Eternal Gold (2,100,000) or Digital Silver Metallic (PHP 2,050,000). Available in Honda Flagship and Wingshop locations nationwide starting May 2025.
More than just bikes
In addition to its headline launches, Honda also displayed fan favorites such as the Rebel1100, Africa Twin (DCT), and X-ADV, emphasizing their continued commitment to a wide range of riding styles.
Visitors to the Honda booth enjoyed interactive displays, feature demonstrations, and up-close looks at innovative tech like Honda RoadSync, ESS, and the Smart Key System. Honda’s collection of Pro-Honda oils, accessories, and apparel were also on display—enhancing the full ownership experience.
A commitment to Filipino riders
Jomel Jerezo, HPI Vice President for Motorcycle Sales and Marketing, expressed Honda’s dedication to elevating the ride, “As a market leader, we at Honda always aim to bring joy to every customer through quality motorcycles and services. Our latest models redefine performance, safety, and fun in motorcycling. We invite everyone to visit our booth and experience what Honda has to offer.”
Honda continues to lead the way with cutting-edge innovation, offering riders across the Philippines a thrilling glimpse into the future of motorcycling.
