Daisuke Sato, Hino Motors Philippines Executive Coordinator, Patrick Ian Roxas, Hino Motors Philippines Manager for Dealer/Direct Vehicle and Body Sales, Edna Mamuyac, Circle Transport Corporation Marketing Manager, Lorenzo Lebron, Circle Transport Corporate Secretary, Lino Lebron, Circle Transport Corporation President, Shingo Sakai, Hino Motors Philippines President, Mutsuo Arai, Hino Motors Philippines Senior Vice President for Finance, Zara Durero, Hino Motors Philippines Senior Manager for Total Support and Business Planning, Oliver Dela Cruz, Hino Motors Philippines First Vice President for Parts Sales and Value Chain, and James Alfred Sangel, Hino Motors Philippines Assistant Vice President for Vehicle Sales
Hino Motors Philippines (HMP) and Circle Transport Corporation recently marked another milestone in their enduring partnership with the turnover of two brand-new Hino RN Big Buses at the HMP Canlubang Plant. The event went beyond a simple business transaction—it stood as a reaffirmation of Hino’s core philosophy, “Built for the Long Haul: Pangmatagalan, Hindi Pansamantala,” and its mission to empower Filipino enterprises through reliability and long-term value.
The acquisition of the new Hino RN units underscores a growing mindset among successful transport operators—treating their fleets as long-term investments rather than short-term expenses.
HMP President Shingo Sakai emphasized that Circle Transport’s continued trust reflects Hino’s enduring commitment to quality and dependability.
“The trust shown by Circle Transport, a partner for over three decades, validates our global commitment to Quality, Durability, and Reliability (QDR). This turnover is not just a transaction—it is a renewal of our promise, anchored in Japanese engineering, to help Filipino enterprises build for the long haul and contribute to national progress,” Sakai said.
Echoing this sentiment, HMP Assistant Vice President for Vehicle Sales James Alfred Sangel highlighted the business advantage of investing in Hino, “For any business owner, a vehicle is not an expense—it’s an investment in the next five, ten, or even forty years. Choosing Hino means choosing maximized uptime and minimized lifetime cost. We don’t just sell units; we deliver a promise of enduring quality that ensures profitability.”
Circle Transport’s experience stands as a living testament to Hino’s dedication to long-term performance. The new RN Big Buses embody the brand’s reputation for strength, stability, and passenger safety—qualities rooted in world-class Japanese engineering.
Lino Lebron, President of Circle Transport Corp., expressed his appreciation for Hino’s consistent reliability, “Hino was the only name I trusted. After more than three decades of partnership, I simply want to say thank you—for the quality, for the service, and for the relationship that has stood the test of time.”
The RN series features modern design, superior build quality, and key safety technologies like Anti-lock Braking System (ABS), ensuring maximum passenger protection and operational efficiency. Built under stringent ISO-certified standards, every unit represents Hino’s benchmark for long-lasting value.
Beyond vehicle delivery, Hino distinguishes itself through its Total Support initiative—a holistic aftersales program that ensures every Hino unit continues to perform optimally throughout its lifecycle.
Oliver Dela Cruz, HMP First Vice President for Parts Sales and Value Chain, elaborated on the brand’s proactive approach, “Our Total Support initiative, backed by a nationwide network of genuine parts and expert service, ensures our partners’ success by maximizing uptime. Through on-site servicing and preventive maintenance, we don’t just provide vehicles—we guarantee reliability for the long haul.”
With the turnover of the new RN buses, Hino Motors Philippines and Circle Transport reaffirm their shared vision of sustainable transport and dependable business partnerships. The collaboration stands as proof that Hino is more than just a vehicle brand—it is a long-term ally in driving progress, prosperity, and trust across the Philippine transport landscape.
For Filipino entrepreneurs and fleet operators alike, the message is clear: with Hino, every investment is truly Pangmatagalan, Hindi Pansamantala.
