Starting November 2024, FENDI prepares to celebrate the Holiday Season with dedicated boutique windows and decorations. Opening the doors to FENDI’s centenary year 2025, the festive set-up sublimates the Maison’s codes into graphic and playful ornaments.
A FENDI logo with bubbly glass lettering becomes the fil rouge of the holiday set-up. Inspired by the Italian craftsmanship of Murano glass and traditional decorations, the FENDI festive logo is colored in antiqued and metallic silver, azure and dusty pink.
Windows follows the same aesthetic in a joyful play of materials and shapes. Drawing inspiration from an archive sketch by Karl Lagerfeld from 1984, Santa Claus becomes a vintage-inspired silhouette shaping a festive tree together with Peekaboo and Baguette bags, FENDI yellow packaging and glass baubles, all placed in an unsteady balance on a seesaw.
The metallic effect on these elements recalls the textures of the leather goods in the FENDI Winter Holiday 2024 collection, which are in shades of platinum, silver, azure, and dusty pink.
Colorful festive decorations will shape the FENDI holiday tree, including various glass baubles, bubbly FENDI letters, and a bouncy reinterpretation of the FF logo placed on top.
From the beginning of November, the festive tree will light up in the iconic boutiques of Palazzo FENDI Seoul, London New Bond Street, Tokyo Ginza 6 and Palazzo FENDI Tokyo Omotesando – where it will be placed at the entrance hall to be visible through the magnificent arched glass façade.
Macro baubles in iridescent colors and different dimensions will light up the façade of the iconic Palazzo FENDI Roma boutique from late November 2024. In addition, a magnificent festive tree will be placed in Largo Goldoni in front of the boutique, shaped by a combination of the same glassy baubles, striped or solid, colored a palette of jolly red, delicate gold, metallic green and light pink.
Join us in celebrating the FENDI Holiday season in selected boutiques worldwide starting November 2024.