Changan Auto expands in the Philippines: Milestones and innovations

Changan Auto Philippines, under Inchcape Philippines, marked its first anniversary with a strong and established presence nationwide, underscoring the brand’s rapid expansion and unwavering commitment to delivering top-quality products, world-class customer service, and innovative mobility solutions to Filipinos nationwide.

Known globally for its commitment to safety and performance, Changan Auto provides the local market with a competitive lineup that embodies value and provides a seamless driving experience for Filipinos.

“In a short span of a year, the strong and meaningful growth of Changan Auto in the Philippine automotive landscape is a testament to the brand’s dedication to crafting high-quality, stylish, and accessible vehicles across the Philippines,” said Maricar Parco, general manager of Changan Auto Philippines.

“We are sincerely honored to gain Filipino consumers’ trust and serve the diverse regions with our world-class offerings. As we continue to expand, our goal remains to provide reliable and enjoyable mobility solutions that elevate the everyday driving experience of our customers.”

Since its official brand launch under Inchcape Philippines in September 2023, Changan Auto PH has achieved several brand milestones, highlighting its continuous commitment to the Filipino market.

Changan introduced the first-ever and only 7-seater crossover in the country—the Changan X7 Plus—in September. Six months into operations in the country, it debuted at the 2023 Manila International Auto Show (MIAS) and launched the CS15 model, which boasts a value-for-money combination of sleek and functional style and smart technology designed to respond to the needs of Filipino families.

In October, Changan attended the Philippine International Motor Show (PIMS) for the first time. There, it presented the All-New Hunter REEV, the world’s first range-extended electric pickup suitable for outdoor activities. The presentation gave Changan a solid sense of presence and left a lasting positive impression on automotive enthusiasts.

Staying true to its objective of delivering top-quality products, world-class customer service, and innovative mobility solutions to Filipinos nationwide, Changan Auto strengthens its efforts to reach out to more people day by day.

In January, Changan forged a successful partnership with Global Star Motors Corporation (GSMC), a premier dealer network organization in Cebu City dedicated to bringing the best automotive brands to their local provincial market. This partnership gave birth to the opening of Changan dealerships in Cebu, Tagbilaran, Tacloban, Dumaguete and Cagayan de Oro – expanding the brand’s horizons across GSMC’s network in key metro cities in Visayas and Mindanao.

In July, the brand also opened the doors of its flagship showroom in C5, Pasig City. This branch serves as the largest dealership in the country, allowing it to serve more Changan customers for sales and after-sales requirements.

In addition to these remarkable milestones, Changan Auto is committed to continuing its steadfast expansion in the country, with the upcoming dealer inaugurations in Alabang and Davao in the next few months.

Changan Auto’s distribution and growth strategy in the Philippines has been made possible by Inchcape Philippines, a joint venture by Inchcape and CATS Group of Companies. With its extensive expertise and focus on customer-centered innovation, Inchcape has paved the way for a seamless dealership experience for Filipino consumers powered by advanced data analytics and innovative technology.

Operating under the principles of responsible business, Inchcape champions Planet, People, Places, and Practices in its mission to drive sustainable mobility in the country.

Globally recognized as one of China’s top automakers, Changan sold over 2.5 million units in the past year. Locally, Changan Auto Philippines remains steadfast in creating more options for Filipino consumers that prioritize style, performance, and safety.

With dealerships set to expand further, the brand is committed to enriching the lives of Filipinos through accessible, top-tier automotive experiences. This underlines its belief in the purchasing power and preferences of the Filipino market.

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