The Filipino-Chinese Bakery Association, Inc. (FCBAI) is gearing up for the highly anticipated Bakery Fair 2025, which will be held from March 6 to 8 at the World Trade Center in Pasay City.
This biennial event serves as a premier gathering for baking enthusiasts, industry professionals, and suppliers to exchange knowledge and showcase innovations in the baking industry.
FCBAI has extended invitations to several celebrities known for their passion for baking to bridge the gap between the baking industry and mainstream audiences. Notable among them are Ai-Ai delas Alas and Rhian Ramos.
Delas Alas gained attention during the pandemic for her ube pandesal business, which she successfully launched to adapt to the challenging times. Ramos, often dubbed “the sexiest baker in town,” has been recognized for her baking endeavors.
FCBAI President Chris Ah emphasized the significance of celebrity participation in the event, stating, “Having personalities like Ai-Ai and Rhian join us brings a fresh perspective to the baking community. Their involvement can inspire many, especially the younger generation, to explore the art and business of baking.”
The fair will feature workshops, demonstrations, and forums led by local and international master bakers and chefs. Topics will range from developing healthier bread options to incorporating natural ingredients, aligning with global trends toward clean-label products.
Ah highlighted the importance of these discussions: “One of the challenges for bakers is to develop healthier products without compromising quality. The Bakery Fair provides a platform to explore solutions and share best practices.”
In addition to delas Alas and Ramos, other celebrities with a passion for baking, such as Judy Ann Santos, Marian Rivera, and Marvin Agustin, have been invited to participate. Their presence is anticipated to draw diverse attendees, from professional bakers to hobbyists, fostering a vibrant exchange of ideas and experiences.
The Bakery Fair 2025 aims to address current challenges in the baking industry, including rising ingredient costs and the demand for healthier options. FCBAI hopes to equip bakers with the tools and insights needed to thrive in a dynamic market through collaborative efforts and knowledge sharing.
As the event approaches, excitement builds within the baking community and beyond. The inclusion of well-known personalities underscores baking’s universal appeal and its potential to bring people together, transcending professional and personal boundaries.
For more information and updates on the Bakery Fair 2025, interested parties are encouraged to visit FCBAI’s official channels and stay tuned for announcements regarding schedules and featured participants.