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Epson delivers quality and sustainability in indoor advertising solutions

Building a solid brand identity starts with capturing attention, and nothing does that better than eye-catching banners, signs, and window graphics. These visual elements act as the first invitation for potential customers, transforming commercial spaces into dynamic showcases. However, the real impact comes from high-quality printing that brings these materials to life, making reliable printing solutions a must for any business aiming to stand out.

However, creating effective advertising isn’t just about design—it’s about maintenance. Everything from environmental conditions to subtle ink variations can affect the longevity and vibrancy of printed materials, diluting their ability to attract and engage.

Businesses often partner with specialized printing companies that use advanced technology to ensure lasting quality. These companies tailor solutions to meet diverse advertising needs, whether it’s eco-solvent, resin, or UV printers.

Eco-solvent printers are the preferred choice for indoor signage at malls, events, and exhibitions. The Epson SureColor SC-S80670 is the best in the market, offering a wide color gamut and competitive cost per print. It also has sustainable features that minimize the environmental impact associated with producing indoor advertising materials.

“As the commercial and retail landscape becomes more dynamic, companies are increasing their presence through advertising. Epson is ready to meet demand as a printing giant as we constantly drive business growth for companies of all sizes while remaining sustainable and mindful of our impact on the environment and society,” Epson Philippines President and Director Masako Kusama said.

The SC-S80670 stands out with the following capabilities:

Built for demanding production, the SC-S80670 can run 20 hours of continuous unattended printing with a heatless system. Turnaround times are also faster due to instant lamination and automated maintenance, such as the precision media feeding and take-up system, which eliminates the need for buckling and skewing. Epson’s high-volume 1.5-Litre bulk-ink packs also offer 2x the capacity compared to other printers, which means fewer ink replacements.

Moreover, the SC-S80670 can handle color reproduction and consistency-sensitive aspects. It uses Epson’s UltraChrome GS3 eco-solvent ink technology with a 10-color configuration, including dedicated red and grey inks, accurately capturing all shades, hues, and skin colors and with superior image quality.

The printer’s advanced ink technology is also formulated with specialized pigments that resist fading due to prolonged UV exposure, ensuring the advertisement retains its quality over time.

Meanwhile, through the SC-S80670, businesses reduce the environmental impact of printing signages and ads. The production of indoor and outdoor advertisements involves volatile organic compounds (VOCs), which harm health and air quality. However, UltraChrome GS3 inks contain significantly fewer VOCs than traditional solvent-based inks, making Epson the more sustainable choice.

“With Epson, you can make a colorful and creative statement for your brand while staying green and sustainable,” Kusama said. “With our standing as a trusted partner for printing businesses, we communicate excellence and sustainability for the companies that choose us.”

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